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SEO Expert

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Company: Avaroz Digital - Khaleef Technologies

Location: DHA Phase 8, Lahore

About Us
Avaroz is a Digital Marketing Agency with years of expertise in inbound digital marketing, web analytics, and optimization. At Avaroz, we drive innovation, growth, and success for our clients.

Position Overview
We are looking for a highly skilled and result-driven SEO Expert to join our team. The ideal candidate will possess strong research and writing skills and demonstrate the ability to craft compelling content and strategies to optimize search engine rankings and improve organic visibility for clients across diverse industries.

Key Responsibilities

  • Conduct comprehensive keyword research to identify opportunities for organic growth.
  • Develop and execute SEO strategies tailored to clients’ specific goals and industries.
  • Optimize website content, landing pages, and blogs for search engines.
  • Perform technical SEO audits and recommend actionable improvements.
  • Stay updated with the latest SEO trends, algorithm updates, and best practices.
  • Analyze website analytics and performance metrics to assess progress and identify areas for improvement.
  • Collaborate with content creators to develop high-quality, engaging, and SEO-friendly content.
  • Monitor and report on SEO performance, including traffic, rankings, and conversion rates.
  • Conduct competitor analysis to identify strengths, weaknesses, and opportunities.
  • Build and manage backlink strategies to improve domain authority and search rankings.

Qualifications

  • Proven experience as an SEO Expert or similar role of at least 2+ years.
  • Strong writing and research skills, with the ability to create content on various topics.
  • In-depth knowledge of search engine algorithms, ranking factors, and SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, etc.).
  • Experience with technical SEO, including site architecture, schema markup, and page speed optimization.
  • Familiarity with content management systems (e.g., WordPress, Shopify) and basic HTML/CSS.
  • Excellent analytical skills and the ability to interpret data into actionable insights.
  • Strong organizational skills and attention to detail.
  • Effective communication skills to collaborate with cross-functional teams and clients.